What’s New at Pure Beauty?

Photo by Karolina Grabowska Thanks to the constant research and innovation which is going on behind the scenes of our favourite brands, we often have new products hitting our shelves. From the newest ingredients to the hottest skincare trends, we love updating our knowledge of these products and sharing our …

5 Reasons to Never Skip Heat Protect Products When Styling Your Hair

Photo by JESSICA TICOZZELLI Styling our hair with heated tools has become part of daily life for many of us – from straightening with flat irons to the new generation of air-stylers, almost everyone we know uses heat to style their hair. However, in the pursuit of the perfect hairstyle, …

Treat Yourself to a Big Night IN!

Thanks to the festive season, for many of us December is a month of nights out, parties, work events, school events and a whole load of other commitments which mean we feel like we’re never at home. That’s why, here at Pure Beauty, we’d like to declare January the month …

Five Vegan Products to Bring Veganuary to Your Skincare

As we embark on the journey of Veganuary, extending our plant-based choices beyond the plate is a delightful way to embrace a cruelty-free lifestyle. Elevate your skincare routine with compassion and efficacy by incorporating these five vegan products. From nourishing serums to revitalising creams, we’ve curated a list that not …

Dermalogica Pro-Collagen Banking Serum

What is collagen? Collagen is a protein found in the body and gives skin its strength and elasticity. Proteins are made from amino acids. The main amino acids that make collagen are proline, glycine and hydroxyproline. These amino acids group together to form protein fibrils in a triple helix structure, …