Photo by Stavrialena Gontzou on Unsplash
For a long time, poker-straight hair was all the rage, which meant that our curly sisters were using chemicals and heat to control their curls. Recently, however, the “Curly Girl” movement (which is also popular with the guys, by the way!) has meant that more people than ever are embracing their waves, and as such, more companies than ever are catering for curly hair. Once such brand is Curl Wow, and we thought we’d give you a quick guide to their products:
Curl Wow Coco-Motion Lubricating Conditioner
One of the most important elements for healthy curls is moisture, and this lubricating conditioner has it in spades! It contains both coconut and marula oils, which are processed using Curl Wow’s Profaxil-18 Complex, enabling them to penetrate hair and lubricate hair’s internal protein chains. Curl Wow Coco-Motion Lubricating Conditioner instantly gives dry, dehydrated, brittle, “static” curls fluid motion, silky texture, bounce and elasticity, and can be left on for up to five minutes for a deeper treatment.
Curl Wow Flo-etry Vital Natural Serum
Using serums on curly hair can be tricky as they often feel greasy or heavy and weigh down natural curls. Curl Wow Flo-etry Vital Natural Serum is a rich-oil blend that moisturises strands from root to tip for instantly plump, plush, juicy curls with no weight or greasy feel. Using “naked technology”, the serum feels as though you have nothing on your hair, while jojoba, pequi, and coconut oils nourish the hair from the roots to the ends.
Curl Wow Hooked 100% Clean Shampoo with Root-Locking Technology
Most people with natural curls know that they have to be careful with shampoos as many of them will not only strip away too much of the hair’s natural oil, but also leave a build-up of residue from the ingredients. Curl Wow Hooked 100% Clean Shampoo has been developed especially for curly hair and is a residue-free, sulphate-free formula that helps anchor hair to prevent shedding and reduce breakage.
Curl Wow Shook Mix and Fix Bundling Spray
With many hair products on the market, people with curly hair seem to have the choice of curls which are rock hard and crunchy, or hair which looks as though it’s been dipped in a deep fryer! Curl Wow Shook Mix and Fix Bundling Spray is a shake-to-activate spray that combines powerful hydrators and crunch-free polymers for perfectly defined, glossy, frizz-free curls.
Curl Wow Snag-Free Pre-Shampoo Detangler
Many people with curly hair find detangling to be a huge chore, but this Snag-Free Pre-Shampoo Detangler is about to make your life a whole lot easier! It adds slip to curls before you shampoo for tangle-free washing and a deeper, fresher clean and contains vitamin-rich pracaxi oil which defrizzes and lubricates your curl surface. Your hair will be tangle-free and less subject to breakage, giving you much needed protection during the hair care process.