Discover the latest in skincare innovation with Pure Beauty’s exciting new product lineup. This season, we’re thrilled to introduce five standout items that promise to elevate your beauty routine. From advanced hair treatments to hydrating creams, each product has been carefully selected to cater to various skin types and concerns. Whether you’re looking to combat signs of aging or achieve a radiant complexion, our curated selection features top brands like Dermalogica, Murad, Medik8, and ColorWow. With formulations designed to nourish, protect, and enhance your skin and hair’s natural beauty, these products are perfect for anyone seeking effective self-care solutions. Join us as we explore these must-have additions that will help you achieve your skincare goals with ease and confidence:
Elemis Pro-Collagen Future Restore Serum
Elemis Pro-Collagen Future Restore Serum is an advanced skincare product designed to combat signs of ageing. Featuring the exclusive Opal Skin Algae Complex, this serum significantly improves skin firmness by up to 46% in just four days. The formula targets collagen decline, reducing fine lines and deeper-set wrinkles while boosting volume and elasticity. Key ingredients include marine microalgae diatoms, Marine Cellular Lipids, Marine Bacillus Ferment, and Padina Pavonica Ferment, which work together to support optimal skin function and promote resilience. Users report increased radiance, improved hydration, and a healthier overall appearance. The serum comes in a 100% recyclable bottle, reflecting Elemis’ commitment to sustainability.
Medik8 Total Moisture Daily Facial Cream
Medik8 Total Moisture Daily Facial Cream is a revolutionary skincare solution designed to deliver comprehensive hydration and skin health. This lightweight moisturiser provides up to 100 hours of hydration with a powerful blend of multi-weight hyaluronic acid, ceramides, and a unique prebiotic peptide. Clinically proven to boost skin barrier function by 30% in just one hour, the cream instantly plumps and softens skin. It’s suitable for all skin types, offering a non-greasy finish that layers perfectly with makeup and sunscreen. The formula not only hydrates but also supports the skin’s microbiome, reducing dryness and improving overall skin texture. Available in a fully recyclable jar, it’s both effective and environmentally conscious.
Murad Cellular Hydration Barrier Repair Cream
Murad Cellular Hydration Barrier Repair Cream is a daily moisturiser designed to nourish and repair dry, flaky skin at the cellular level. This cream features refined bilberry seed oil, rich in omega-3 and omega-6 fatty acids, which are essential for maintaining a healthy skin barrier. The formula includes premium allantoin, which retains moisture and soothes the skin, while a fast-acting compound mimics calming botanicals to increase tolerance in reactive skin. Clinically proven to strengthen and repair the skin barrier, this cream provides up to 24 hours of hydration. Users report improved skin texture, reduced dryness, and a more radiant complexion after use.
Color Wow Extra Strength Dream Coat
Color Wow Extra Strength Dream Coat is a revolutionary anti-frizz treatment designed to provide long-lasting protection against humidity and moisture. This lightweight, heat-activated spray forms an invisible barrier around each hair strand, effectively sealing in moisture while keeping frizz at bay for up to three to four shampoos. Ideal for all hair types, especially dehydrated, curly, or colour-treated hair, it enhances shine and smoothness without weighing hair down. Key ingredients include flex-elastic polymers that lock the cuticle in place, resulting in silky, glass-like hair. With its innovative formula, this treatment is perfect for achieving salon-quality results at home.
Dermalogica Multivitamin Power Recovery Cream
Dermalogica Multivitamin Power Recovery Cream is a potent daily moisturiser designed to combat signs of stressed skin. This vitamin-rich formula contains a powerful blend of antioxidants, including vitamins A, C, and E, which work together to prevent fine lines, dehydration, and dullness. The cream provides immediate nourishment, hydrating and de-stressing the skin while fighting environmental stressors. Key ingredients include a freshwater microalgae complex with astaxanthin to firm and lift tired skin, and a resilience-building peptide blend to minimise the appearance of fine lines and wrinkles. Pro-vitamin B5 and Niacinamide soothe dehydration-stressed skin, resulting in a more radiant and hydrated complexion.